Telegram games saw a significant uptick in engagement with non-fungible tokens (NFTs) and longer player sessions during the third quarter of 2024, according to a recent report from Helika. The report revealed that the number of unique wallets involved in NFT transactions on Telegram games skyrocketed from 200,000 to over 1 million, with 600,000 wallets actively participating in these transactions within games.
Furthermore, players on Telegram games were found to be spending more time immersed in gameplay, with average session lengths nearly doubling from 2.8 to 6.7 minutes. This increase suggests that the improved game design is successfully keeping users engaged for longer periods.
Interestingly, regional data showcased a notable shift in Telegram’s gaming audience compared to other Web3 platforms. The majority of players, accounting for 55.91%, hailed from Europe, diverging from the typical strongholds of Web3 gaming in Asia and Latin America.
One standout highlight from the report was Catizen’s successful completion of its initial airdrops, where 34% of its total token allocation was distributed, including 150 million tokens dispensed in September 2024 alone. This move significantly boosted activity on the platform, showcasing the seamless integration of Catizen into Telegram. Additionally, in September, Binance listed Catizen on the Binance Launchpool, enabling users to farm the gaming bot’s native token in anticipation of trading.
Other popular games on Telegram experienced substantial growth as well. Gamee witnessed a remarkable 300% surge in volume and transactions month over month, indicating a surge in player base and engagement. X Empire attracted a staggering 48 million players, with 18 million users connecting their wallets to explore the game’s functionalities.
Despite the success stories, the report also shed light on the challenges faced by developers as the platform becomes inundated with new games. Smaller development teams are struggling with limited marketing budgets and attracting users. However, developers are adapting by diversifying game genres and introducing a wider array of experiences, such as simulations, RPGs, and puzzles, signaling the evolution of Telegram’s gaming ecosystem beyond simplistic, casual games.
In conclusion, the report paints a picture of a thriving and dynamic gaming environment on Telegram, fueled by NFT integration, longer player sessions, and a diverse range of gaming experiences. As developers continue to innovate and overcome challenges, the platform is poised for further growth and evolution in the coming months.